Exemplary board members are worth their weight in gold, especially for smaller organizations. When done right, board members can be your biggest cheerleaders and build some serious momentum. The paradigm has shifted in recent years when it comes to how boards are engaged and the level to which they are involved. Among other things, they ...
Read More
May is Older Americans Month. How much do you know about this graying population? Senior citizens are a significant demographic that cannot be ignored—they are often generous donors and volunteers. Just like any generation, they require specific tactics, messaging, and language to attract and retain their loyalty. Here’s what you should keep in mind: They ...
Read More
Out of the $390 billion that was given to charitable causes in the U.S. in 2016, nearly three-fourths came from individuals. Nonprofits cannot afford to overlook the power of a single person. To that end, nonprofits would benefit from investing their resources into fostering donor engagement. Here are three ways nonprofits can reach donors and volunteers. ...
Read More